Pepsi Gets the Mobile/Local/Loyalty Opportunity — Do you?
Mobile is the future. In many ways it is a whole new playing field for marketers – and those who are willing to lead will be richly rewarded.
Tag: app
iPad Reveal: the good, the bad and the dopey
A friend writes… “I watched the keynote last night (or 40 minutes of it). It’ll be very interesting to see how well this product does. For the first time I saw Steve Jobs, who I put high on a pedestal, look uncomfortable and lack credibility. He looked fine, health-wise. But he was selling this thing[…]
What's on your iPhone? — Winter '10 edition
While I should probably be writing part 3 of my epic series on the App Phone Wars, it doesn’t seem wise to spend much time on that in advance of Apple’s big announce today. And I also need to think about the impact of the new news that the Palm Pre and Pixie will now[…]