Peter Propp — Marketing Leadership

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Entries from September 29th, 2010

10 Minute Strategy Episode 3 — MicroBlogging

September 29th, 2010 · No Comments · Branding, Buzz, MicroBlogging, Tumblr

MicroBlogging is now migrating to Mini-Blogging. Tumblr and Buzz can be an easy to implement part of any business strategy.

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Darkhorse Competitor to the iPad — RIM’s “Playbook”

September 28th, 2010 · 2 Comments · App Phone, Apple, Completeness of Vision, iPad, Tablet

Anyway, here’s the darkhorse candidate from RIM (Research in Motion), the Blackberry company. I have to say it is really impressive, at least in terms of “completeness of vision.” (my favorite criteria from all the Gartner industry analysis reports.) RIM’s”Playbook” Tablet is really nice looking and will appeal to the corporate market plus plus.

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I’m Really Going to Miss The New York Times

September 27th, 2010 · 3 Comments · Advertising, Brands, Delighting Customers, Exceeding Expectations, Uncategorized

the methods by which we make connections and learn about things that we weren’t specifically looking for have a long way to go before they can equal the pleasures of a great morning newspaper.

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Content Aggregation Best Practices — 10 Minute Strategy #2

September 23rd, 2010 · No Comments · Brands, content, content aggregation, Mobile Applications, Uncategorized

For our second in 10 Minute Strategy video for ShoreViews, I interviewed John Blossom on the best practices for content aggregation in online media and enterprise media markets. To complement this video, we’re making available to people for free downloading a refreshed version of a white paper “The New Aggregation: Models for Success in Creating […]

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Awesome Video on the Relationship Between Sellers and Bosses

September 14th, 2010 · No Comments · Uncategorized

Hello sellers, sound familiar?  Warning — Grown-up language… Tweet

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10 Minute Strategy Episode 1 — Branding, Naming and Web Address

September 10th, 2010 · No Comments · Branding, Brands, Naming, Uncategorized, Web Address Name Strategy

I recently joined forces with Shore Communications, Inc.  John Blossom is the President.  Here is the first installation of our video series: 10 Minute Strategy.  In this episode we are focused on an incredibly important area of marketing strategy:  Naming, branding and Web search. In the discussion John and I get into a few areas […]

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Interview: Habar Consulting’s Colin Nelson on Effective Collaboration and Social Media

September 7th, 2010 · No Comments · Crowdsourcing, Social Media, Uncategorized

Starting to expand the blog with more emphasis on the views of friends and colleagues who are experts in their fields and have interesting experiences to share.  For my first interview I connected with Colin Nelson, who used to head up European sales for collaborative innovation software provider Imaginatik (I was VP of Marketing).  Colin […]

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