Peter Propp — Marketing Leadership

The impact of Marketing and Technology on our lives

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Entries from July 19th, 2010

Crappy App Hall of Fame: First Member: Best Buy Movie Mode

July 19th, 2010 · No Comments · Advertising, App Phone

Ok, I think it is time that we admit it.  There are a lot of horrible apps out there.  I think we need to not only admit it but enshrine the crappy apps and promotions in a historical setting.  So it is with great pride and only a little irritation that I nominate the first […]

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Would You Pay 15% More for the Same Thing?

July 16th, 2010 · No Comments · Medical Travel

Today I’m turning my blog over to my friend and colleague Jeff Carter, the CEO of HealthGlobe.  This is a short vignette about a meeting that Jeff had with a mid-sized company CFO that gives you great insight into why Medical Travel is a really important idea that can help corporations save significant amounts of money. Tweet

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How the Flat World Can Improve your Health (…and your Finances)

July 7th, 2010 · No Comments · Uncategorized

Over the past few months I’ve been consulting on a regular basis for a Medical Travel company called HealthGlobe. Founded by former Amazon exec and CambridgeSoft sales leader Jeff Carter and his partner Sue Hart, HealthGlobe delivers an unmatched capability to help consumers improve their lives through medical care from outstanding medical centers around the […]

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