Pepsi Gets the Mobile/Local/Loyalty Opportunity — Do you?
Mobile is the future. In many ways it is a whole new playing field for marketers – and those who are willing to lead will be richly rewarded.
Month: April 2010
A Quick Video Retrospective on Alex Chilton and Big Star
Last September, I posted a link to Sound Opinion’s podcast on Big Star. Here’s the link again. Big Star is one of those iconic bands that bands love, critics love and the average music fan might never encounter. Alex Chilton, the lead singer from Big Star, (also the lead singer for The Box Tops and a solo[…]
Jimmy Fallon and friends — Duking it out, Glee Style
Here’s some quick insanity from last week’s Jimmy Fallon show. Faced with stif competition from the “Parks and Recreation” team for the “sectionals,” Jimmy and his cast work out a hilarious version of Quiet Riot’s “We’re Not Gonna Take It.” Hope you enjoy… Tweet
If It Hurts Your Head, Don’t Do It — Yet
I was talking to a vendor yesterday about a shift in strategy for one of my clients. When I first started talking about our upcoming PR strategy, she and I both agreed that we had several issues that were keeping us from developing a clear plan. But now that a few weeks have passed, it[…]
Three Podcasts You Shouldn’t Miss
Hi – getting back into writing after a bit of a break. I’ve got a bunch of business going on for myself and some of my clients – but more about that later. Now that I’m no longer driving to Boston all the time, I’ve even become more obsessed with Podcasts. I listen every day[…]