Peter Propp — Marketing Leadership

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Entries from January 28th, 2010

iPad Reveal: the good, the bad and the dopey

January 28th, 2010 · 2 Comments · Uncategorized

A friend writes… “I watched the keynote last night (or 40 minutes of it).  It’ll be very interesting to see how well this product does. For the first time I saw Steve Jobs, who I put high on a pedestal, look uncomfortable and lack credibility.  He looked fine, health-wise.  But he was selling this thing […]

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What's on your iPhone? — Winter '10 edition

January 27th, 2010 · 4 Comments · App Phone, Stop and Shop, Uncategorized

While I should probably be writing part 3 of my epic series on the App Phone Wars, it doesn’t seem wise to spend much time on that in advance of Apple’s big announce today.  And I also need to think about the impact of the new news that the Palm Pre and Pixie will now […]

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Conan/Leno/Letterman — Ignore Twitter!

January 23rd, 2010 · No Comments · Brands, Twitter, Uncategorized

I’m going to take a semi-break from my focus on mobile + social marketing to talk about a subject near and dear to my heart:  Late Night Comedy. I first watched Letterman the first year he was on TV — in my freshman dorm at Kenyon when my friend Bill Sondheim walked into the second […]

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App Phones — Who Will Win? Part Two

January 21st, 2010 · No Comments · App Phone, Mobile Applications

I want to quickly get out this post, the Part 2 of my series on who will win the App Phone battle.  This battle is only about 4 times more complicated than the Betamax vs. VHS classic, but there are some interesting parallels. Scenario 2 – Apple Wins  (here’s the link to Scenario 1 on […]

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Last Night on FourSquare NYC

January 14th, 2010 · No Comments · Four Square, Mobile Applications

Yesterday I took some of my thinking on the road (down the Metro-North tracks to NYC) to visit a rising star in the beverage world and an established star in the field of online publishing.  I had one talk after another on the value of mobile/social applications, the challenges of “doing it right” and then […]

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App Phones – Who will win?

January 13th, 2010 · 8 Comments · Mobile Applications, Uncategorized

Three are a number of scenarios that are being discussed these days about the Motorola Droid, Android and the Google NexusOne phone and what they mean for the future of mobile applications.  Before I give my opinion on who will win, I want to take a moment to talk about why the mobile app platform […]

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The3Top… Social Media Tips

January 6th, 2010 · 3 Comments · Bit.ly, Social Media, TweetDeck, Twitter, Uncategorized, Wordpress

At the risk of hurting my own future revenue stream, in this post I’m going to give you the world’s fastest lesson in creating business success via social media. Two key assumptions in this plan:  1) You want prospective customers to want to know more about your company.  2) Prospective customers will want to learn […]

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